Browsed by
Category: Founders series

The Founders Series: Chasing Nirvana Yoga

The Founders Series: Chasing Nirvana Yoga

The Founders Series: advice for entrepreneurs and students who are thinking of becoming entrepreneurs

In this week’s Founders Series, we spoke with Lyndsey Morash, Founder of Chasing Nirvana Yoga (CNY), an innovative yoga startup and longtime HireOwl client (from back when we were HelpU!).

Tell us about Chasing Nirvana Yoga.  What’s your vision for the company?

Chasing Nirvana Yoga is a mobile yoga studio bringing wellness to 9-5ers. We aim to help Corporate America de-stress, get healthy, and move mindfully throughout their day by using the principles set forth by the 8 limbs of yoga. What we love about CNY is that we have the ability to bring health and wellness straight to your door. We keep people happy, healthy, and strong.

What inspired you to start your own company?

I was inspired to start Chasing Nirvana Yoga after seeing first-hand and personally experiencing the negative effects that stress and stasis have in Corporate America as well as the empowerment I felt after becoming a yoga instructor and positively impacting the lives of my students. While working in Corporate America, I turned to yoga to manage my stress and add movement to life. I found such relief, grounding, and energy through my practice that I decided to push further. After becoming a certified yoga instructor, I knew I was ready to help others in the workplace by adding health and wellness to their daily routine.

What was your first job after graduation?  If in a different field, how did you make the transition from that to entrepreneurship?  Feel free to highlight any other pertinent jobs held between your first one and now. 

My first job after graduation was in healthcare. I have always known that I wanted a career where I can truly help people, but I hadn’t determined my niche. I explored different industries in search for alignment, but found that yoga was where I felt a true connection. I transitioned to entrepreneurship with Chasing Nirvana Yoga because I believed the marriage between corporate America and yoga would be a lasting one.

What is the most important trait for an entrepreneur to have?

Drive & Passion

What career advice would you give to current students who are considering joining a startup or starting their own company? 

Love recklessly. You have to be passionate about your endeavor. If you don’t have passion in your chosen field, you will be ill-equipped to compete with those who do. If you have passion, you naturally give your work everything you have to make it succeed, and you become one of the lucky few who has a job that doesn’t feel like work.

Where can people find out more about CNY?

  1. www.ChasingNirvanaYoga.com
  2. Facebook
  3. Twitter
  4. Instagram
  5. Yelp
  6. LinkedIn
  7. Pinterest
The Founders Series: Petri Polish

The Founders Series: Petri Polish

The Founders Series: advice for entrepreneurs and students who are thinking of becoming entrepreneurs

In our second installment of the Founders Series we spoke with Brendan Petri, Founder of Petri Polish, the company behind a suite of innovative leather care products that has been featured in MarthaStewart.com and other popular sites. If you own leather shoes (or other leather items) and have kept them in anything less than top condition, Petri Polish is your solution for breathing new life into them.

Tell us about Petri Polish. What’s your vision for the company?

Petri Polish is bringing back the lost art of leather care through its line of all-natural leather cleaners, conditioners, and polishes. Featuring orange oil and coconut oil, our products make it easy for our customers to look and feel polished at all times.

What inspired you to start your own company?

The recent rise of heritage shoe brands and the launch of top-notch footwear boutiques featuring global brands mean that more people are wearing higher quality, non-disposable footwear than ever before. It’s incredible that—given the investments people are making in these fine leather goods—there has not been any sort of innovation in leather care occurring simultaneously. The shoe polish brands that we see today are the same as those that existed over a century ago. Petri Polish noticed this opportunity in the market and found a solution, with products that are developed and manufactured right here in the USA.

What was your first job after graduation? If in a different field, how did you make the transition from that to entrepreneurship?

I worked at a middle market private equity fund for two years after college. It was an amazing training ground for entrepreneurship as I had the opportunity to see all of these niche companies that all had unique strengths, weaknesses, and obstacles. It made me realize how interesting running a business can be, and perhaps most importantly, it gave me confidence that I could solve similar problems if I were in charge.

What is the most important trait for an entrepreneur to have? 

Persistence. Being an entrepreneur can be extremely discouraging at times, but you need to find a way to keep reaching for the next sale, the next piece of the puzzle. Add in the fact that entrepreneurship is, by definition, a lonely endeavour and you had better be sure that you have the persistence to see your goals to fruition…because no one else is going to do it for you.

What career advice would you give to current students who are considering joining a startup or starting their own company?

Ask yourself if you’re ready to be a salesman/woman. It doesn’t matter if you’re launching a retail business or a mobile app, if you don’t want to put yourself out there and sell your company, your idea, and yourself you simply can’t succeed. The good news is, I firmly believe that salesmanship can be taught; so as long as you’re ready to put yourself out there then you should consider taking the plunge and starting or joining a young company. It’s the most fulfilling career path imaginable, and you are only going to get more drawn to it as you get older; so if you have the bug now—get after it!

Where can people find out more about Petri Polish? 

www.petripolish.com  +  https://instagram.com/petripolish/  +  https://www.facebook.com/petripolishleather

http://www.marthastewart.com/americanmade/nominee/95895/design/rx-shine-llc-dba-petri-polish

UB.com Belt & Buckle

http://www.generalknot.com/blogs/gk-blog/16335484-take-care-of-your-shoes-and-they-will-carry-you-far

The Founders Series: The Cody Group

The Founders Series: The Cody Group

The Founders Series: advice for entrepreneurs and students who are thinking of becoming entrepreneurs

For our first edition of The Founders Series we spoke with Dom Piccirillo, Founder of The Cody Group, an insurance brokerage and longtime HireOwl client.

Tell us about The Cody Group. What’s your vision for the company?

The Cody Group strives to become a partner with our clients, rather than simply being their insurance broker. We accomplish this by consulting with each client to determine their risks, finding creative insurance solutions to help mitigate those risks, and making meaningful introductions whenever possible. Overall, The Cody Group strives to foster a culture of collaboration within the organization and with our clients.

What inspired you to start your own company?

I really just got tired of people telling me I had to shave. Seriously though, from an early age I pictured myself having my own business. It just so happened I ended up in insurance. My field is known for being boring and rigid. I felt there was an opportunity to bring youth and energy to an otherwise stagnant marketplace. I wanted to build and create something that had my vision. Working for other people wasn’t for me.

What was your first job after graduation? If in a different field, how did you make the transition from that to entrepreneurship?

I started in the insurance business as an intern at a mid-size agency in Midtown Manhattan and was hired by the same company straight out of college. While in college I worked at the Annual Fund soliciting donations from Alumni and also at a 5 star resort. These jobs gave me sales and customer service training, both of which are relevant in my career.

What is the most important trait for an entrepreneur to have? 

Ambition

What career advice would you give to current students who are considering joining a startup or starting their own company?

Go for it. You aren’t married to your first job out of college. If you don’t like it or it doesn’t work out there will be other opportunities. The corporate world wasn’t for me the same way that starting a business isn’t for others. You won’t know for sure unless you try. Starting this business is the most challenging thing I’ve done and it’s incredibly stressful, but I’m also much happier now than I ever was working for others.

Where can people find out more about The Cody Group? 

www.codygroupny.com